On 30 Apr., KWN organized a workshop on creating public relations (PR) materials at Innovation Centre Kosovo in Prishtina. Participants discussed the importance of preparing PR materials (newsletters, brochures, annual reports, etc.).
Krenar Basha, designer, offered techniques for promoting organizations’ work using minimal expenses. During interactive group work, participants designed their own materials using the Innovation Centres’ computers.
Then, Donjeta Berisha, Public Relations Coordinator at KWN, shared best practices in PR and techniques for using social media networks.
“In our organization we do not publish monthly newsletters, and we are planning to do this very soon. I will be responsible for preparation. Therefore I am very happy I was part of this workshop,” said Fatime Gërxhaliu from Kosova Rehabilitation Centre for Torture Victims (KRCT). “Now it is clearer for me how to prepare PR materials.”
This workshop was organized as part of the initiative “Strengthening Women-led Civil Society Organizations in Kosovo”, an EU funded project managed by the European Union Office in Kosovo and implemented by KWN.